LazrTek, Inc. transformed a 500-mile “truck wash desert” along I-76 into a booming commercial truck wash hub. Through a data-driven feasibility study, cutting-edge wash technology, and expert business development, LazrTek helped launch the Hammerlane Truckwash in Brush, CO. The project has since exceeded revenue expectations, improved regional logistics efficiency, and serves as a scalable model for truck wash entrepreneurs across the U.S.
The Challenge: Recognizing an Overlooked Goldmine
In the commercial truck wash industry, prime opportunities often go unnoticed—especially in remote corridors where demand is high but infrastructure is lacking. That’s exactly what LazrTek uncovered in early 2023 along Interstate 76 between Lincoln, NE and Denver, CO—a vast stretch with no modern truck wash facilities for 500 miles.
LazrTek’s Feasibility Study: Turning Market Voids Into Business Opportunities
LazrTek conducted an in-depth truck wash feasibility study for Brush, Colorado, which identified the following advantages:
???? Location-Based Opportunity
- Strategically located on I-76, connecting agricultural Midwest supply chains with Denver
- No direct competitors within a 250-mile radius
- Ideal for capturing transient and regional freight traffic
???? Data-Backed Demand
- Thousands of trucks daily, many lacking access to proper washing
- DOT compliance requirements driving consistent demand
- Agricultural and freight carriers in the area with year-round service needs
???? Financial Upside
- Premium pricing potential due to lack of competition
- High volume traffic = rapid ROI
- Low local development costs compared to metro regions
The LazrTek Advantage: Strategic Truck Wash Development & Equipment Integration
More than an equipment supplier, LazrTek serves as a turnkey partner for truck wash entrepreneurs—from site selection to construction to long-term operational support.
Services Provided:
- Custom feasibility studies & traffic flow analysis
- Business plans for funding approval
- Site layout, engineering, and ROI modeling
- Equipment installation and service support
“LazrTek didn’t just sell equipment. They brought a full strategy that made banks take the project seriously.” – Hammerlane Truckwash Developer
Facility Highlights: Designed for Speed, Profitability, and Compliance
The final design of the Hammerlane Truckwash included:
1. ???? Express Touchless Drive-Through Bay
- High-throughput, fully automated
- Ideal for quick washes in <10 minutes
2. ???? 3D-Profiling Gantry Wash
- Intelligent sensors map vehicle geometry
- Tailored spray angles and detergent application
3. ???? Partially Automated Hand Wash Bay
- Manual detail capability + automatic pre-wash
- Supports specialty equipment or delicate assets
Measurable Impact: Hammerlane by the Numbers
- 15–20% higher revenues than projected
- 0 competition in the regional radius
- 95%+ customer satisfaction, driven by repeat visits and word-of-mouth
- Boost in regional freight efficiency by reducing truck downtime for washing
Regional Transformation: More Than Just a Truck Wash
- Job creation in Brush, Colorado
- Tax revenue for local government
- Attraction of adjacent service businesses to the I-76 corridor
- Raised expectations for truck wash quality across the Rocky Mountain region
Key Lessons for Truck Wash Entrepreneurs
✅ Feasibility First
Professional studies de-risk development and unlock bank financing.
???? Choose Overlooked Corridors
Remote highways often offer the best return on investment.
???? Integrate Tech Thoughtfully
Tailor services to traffic flow, fleet needs, and price sensitivity.
???? Partner with Proven Experts
LazrTek’s full-service model accelerates development timelines and ensures success.
LazrTek: The Blueprint for Successful Truck Wash Development
As environmental regulations tighten and trucking volume grows, investors and developers need more than just equipment—they need strategy, data, and a partner that understands the entire truck wash lifecycle.
Interested in Building the Next Hammerlane?
Learn more about LazrTek’s Truck Wash Development Services:???? Feasibility Studies
???? Truck Wash Design & Engineering
???? Custom Wash Equipment
???? Funding Guidance
